Email marketing
Email marketing remains the bedrock of customer engagement and revenue generation for B2C brands. More than a simple communication tool, it's evolved into a sophisticated channel for personalization, automation, and relationship building at scale. Explore how leading marketers are reimagining email strategies to drive engagement, nurture customer loyalty, and create consistent revenue streams through authentic, data-driven campaigns that resonate with today's consumers.
Email marketing articles
Identify the best times to send your customers email marketing messages so that your email open rates increase. Marketing automation platforms that offer more.
To help you increase your open rates, learn which browse abandonment email subject lines are the most common, and which subject lines don’t work.
Learn two ways you can sunset inactive subscribers from your email marketing campaigns to increase open rates and improve your deliverability.
It all comes down to two words: scarcity and urgency. Scarcity is based on a straightforward premise: humans are innately greedy. We covet what we can’t have. And leveraging urgency is really nothing more than applying scarcity to time. Many of the problems that affect conversions, are issues of cognitive friction – people think too hard, wait too long, or […]
Flash sales require careful planning to be run successfully. This outline will cover what you should include in your flash sale email templates.
This post will walk you through the process of adding a countdown timer to an email. It’s incredibly easy, and best of all – it costs nothing! Learn more now.
The start of fall is a busy time for ecommerce stores. Here are 3 well crafted fall email designs for newsletters—and why we like them.