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All blog articles

All blog articles articles

All blog articles
Aug 21, 2025
Halloween email and SMS ideas

Build BFCM interest this Halloween with 6 proven email marketing and SMS strategies to gather customer data and get ahead of Q4 revenue goals.

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Aug 21, 2025
Improve your deliverability before BFCM

Get ahead of BFCM chaos. Learn how to improve Black Friday email deliverability with expert-backed tips on list hygiene, segmentation, authentication, and re-engagement—before peak season hits.

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Aug 21, 2025
The new back-to-school buyer

Tariffs are reshaping back-to-school shopping in 2025. See Klaviyo data on pricing, discounting, and how brands win with repeat buyers.

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Aug 20, 2025
Klaviyo’s MCP server is here

AI works best with your data. Klaviyo’s MCP server links to AI platforms like Cursor, Claude, and Windsurf—unlocking smarter, faster, and more creative marketing.

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Aug 19, 2025
When to send Black Friday emails

Timing can make or break your Black Friday success. Discover when to send Black Friday emails, SMS, and WhatsApp messages to drive engagement, maximize revenue, and win the inbox—backed by Klaviyo’s latest consumer and platform data.

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Aug 19, 2025
Ecommerce personalization examples & strategies

Discover how ecommerce personalization enhances customer experiences and boosts revenue with real examples and proven strategies.

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Aug 14, 2025
BFCM mobile marketing strategies

Boost BFCM 2025 sales with 9 mobile marketing strategies across SMS, email, apps, and more—built for today’s mobile-first shoppers.

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Aug 13, 2025
How to use email tags to increase email efficiency

Learn about how to use Klaviyo’s custom profile properties to tag your emails and build cost-efficient email campaigns.

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Aug 12, 2025
FAQs for migrating to Klaviyo

Migrating to Klaviyo? Get expert insights on timing, tools, and tips to maximize your impact before Black Friday & Cyber Monday.