Klaviyo Features:
Designed to Drive Results

Sky’s-the-limit segmentation means unlimited targeting opportunities.

ONE-CLICK INTEGRATIONS

ONE-CLICK INTEGRATIONS

Get all your important data in one place. No development required.
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FACEBOOK ADVERTISING

FACEBOOK ADVERTISING

Use Klaviyo segments to target your Facebook advertising campaigns.

DYNAMIC DATA BLOCKS

DYNAMIC DATA BLOCKS

Pull in information on products and orders to personalize email content.

CUSTOM ACTIVITY FIELDS

CUSTOM ACTIVITY FIELDS

Insert dynamic content blocks into emails through custom web feeds.

ROI-BASED REPORTING

ROI-BASED REPORTING

See sales from email marketing, based on actual transactions.
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PRE-BUILT AUTORESPONDERS

PRE-BUILT AUTORESPONDERS

Start making more money in minutes by turning on pre-built email flows.

EMAIL PERSONALIZATION

EMAIL PERSONALIZATION

Use events, properties & custom attributes to tailor messages.

DRAG-AND-DROP EMAIL DESIGN

DRAG-AND-DROP EMAIL DESIGN

Our WYSIWYG email editor makes designing great emails easy.

POWERFUL SEGMENTATION

POWERFUL SEGMENTATION

Target based on behavior, browsing, properties & more.
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WEBSITE TRACKING

Use visitor behavior to target triggered emails and segment your audience.

PRODUCT RECOMMENDATIONS

PRODUCT RECOMMENDATIONS

Pull in recommendations for products directly into emails.

RESPONSIVE EMAIL TEMPLATES

RESPONSIVE EMAIL TEMPLATES

Choose from a library of layouts, all optimized for mobile devices.

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TRIGGERED EMAILS

TRIGGERED EMAILS

Automated email flows let you target messaging based on real-time behavior.

SIGNUP FORMS & POPUPS

SIGNUP FORMS & POPUPS

Built in tools let you collect emails through forms, popups, and fly outs.

ORDER FOLLOW-UPS

ORDER FOLLOW-UPS

Autoresponders triggered from customer profiles & purchase history.

SMART SENDING

SMART SENDING

Protect subscribers by skipping recipients you recently emailed.

EMAIL NEWSLETTERS

EMAIL NEWSLETTERS

Use Klaviyo to send one-off promotional campaigns and newsletters.

AB TESTING

AB TESTING

Optimize performance of campaigns and email autoresponders with AB testing.

WELCOME EMAIL SERIES

WELCOME EMAIL SERIES

Make a great first impression with a built-in automated welcome emails.

CUSTOM INTEGRATIONS

CUSTOM INTEGRATIONS

Hook up custom ecommerce platforms and other apps with our API.

AUTOMATED LIST IMPORTS

AUTOMATED LIST IMPORTS

Move subscribers from form capture tools or other ESPs in minutes.

ABANDONED CART SERIES

Built-in abandoned cart email flows let you drive more sales right away.

CUSTOMER PROFILES

CUSTOMER PROFILES

Get a 360º view of your customers, from website visit to purchase.

REAL-TIME TRACKING

REAL-TIME TRACKING

See email campaigns results in real-time, from open to purchase.

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