The Klaviyo Blog

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Email Marketing

How Klaviyo and Electric Eye can help Shopify-powered brands succeed on Cyber Weekend and beyond

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Email Marketing

7 tips (and 21 examples) to create eye-catching email subject lines

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Email Marketing

Make segmentation and personalization a part of your holiday marketing strategy

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Acquisition
Unsure about offering discounts on your signup forms? Let data put you at ease
Email Marketing
5 tips for successful Black Friday marketing based on Moodings’ 460% growth
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Klaviyo Announcements
Want to build a powerful SMS list? All Shopify users can now collect consent at checkout
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Ecommerce Industry
Making it Happen: A fly-on-the-wall look into what founder life is really like
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Acquisition
6 email consumer segments to use on Facebook and Instagram for holiday marketing

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Klaviyo Announcements
SMS in Australia: It’s time to start texting your customers
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Ecommerce Industry
How shifts in customer text message behavior are changing SMS marketing
Ecommerce Industry
What do online shoppers really want from brands? New data reveals 3 current consumer behavior trends
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Email Marketing
5 anniversary emails everyone should consider sending to their customers
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Email Marketing
6 order confirmation tips (plus examples)
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Email Marketing
So good it’s spooky: 7 bewitching Halloween email marketing ideas
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Stats + Benchmarks
New report: Ecommerce email marketing benchmarks

Data on how segmentation and automation impact ecommerce email performance.

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Email Marketing
New report: Email Marketing Maturity

A maturity model is a road map for progress as you become more sophisticated. Evaluate your own progress.

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Profiles
How To Be A Better Ecommerce Blog

Learn how to set smart goals and achieve better results from your store’s blog.

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Email Marketing
4 Tips For Better Transactional Emails

Learn how to get more out of this basic unit of any ecommerce store

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