The biggest ecommerce holiday events of 2023
Discover the holidays that see the highest consumer spending on the ecommerce marketing calendar––year-round.
The Klaviyo Approach
Your owned marketing resource
Latest posts
Discover the most recent marketing insights.
Email marketing
Sep 22, 2023
A complete guide to bounce-back emails, including the difference between soft and hard bounces and how to reduce bounce rates for better deliverability.
Drew Sanocki
15min read
Customer data ownership
Sep 18, 2023
Learn about what a CDP isn’t, the 5 best CDPs on the market today, and what to keep in mind when selecting the best CDP for your business.
Jax Connelly
26min read
Success stories
Read how brands are achieving their biggest milestones.
Success stories
How spas, salons, and fitness studios use KlaviyoAug 24, 2023
Learn more about how to use email marketing to engage and retain customers for your health and wellness business.
Mae Rice
9min read
Success stories
How Klaviyo pays off for the C-suiteAug 1, 2023
“I’d have to buy 2-3 additional tools to replace everything Klaviyo offers.”
Mae Rice
5min read
Success stories
How to use Klaviyo's Facebook integrationJun 14, 2023
You can build a lookalike audience off any segment, create instantly responsive lead-gen campaigns, and much more.
Mae Rice
7min read
Being able to easily integrate Klaviyo, grab all of that data, and then set up these set-it-and-forget-it type of automations, has a dramatic impact on the top and bottom line of the business.
Justin Ragsdale
VP of strategy, IM Digital
And then this happened
Get an inside look at what it really takes to build and grow a business. Plus, hear some of your favorite founders and marketers get candid about what makes them tick, what keeps them up at night, and how they stay motivated every day.
Email marketing
Everything you need to know about what it takes to craft an effective email marketing strategy.
Email marketing
Marketing FAQs to help email deliverabilitySep 22, 2023
A complete guide to bounce-back emails, including the difference between soft and hard bounces and how to reduce bounce rates for better deliverability.
Drew Sanocki
15min read
Email marketing
Email marketing for small businessesSep 12, 2023
Discover how email marketing can help small businesses reach new audiences and drive revenue through buyers turned long-term customers.
Tiffany Regaudie
27min read
Email marketing
Do more with your email reportingSep 7, 2023
Your email reporting tool determines how deep you can go into performance metrics—and the ease with which you’re able to act on them.
Tiffany Regaudie
18min read
SMS marketing
Text message marketing is here to stay. Find out how to do it right.
SMS marketing
SMS marketing campaigns are reaching maturity. Here’s how to step it up with yoursAug 8, 2023
SMS campaigns are more popular than ever with brands. Learn how to craft your text message strategy to stand out.
Tiffany Regaudie
17min read
SMS marketing
5 best SMS marketing toolsMay 9, 2023
The top 5 SMS marketing platforms for delivering experiences for today’s consumers. Why you might want to use each one—and why you might not.
Jax Connelly
22min read
SMS marketing
153 text message and SMS marketing statisticsMay 8, 2023
Get over 150 SMS stats from a Klaviyo study to help you market better to mobile users over SMS.
Annie McGreevy
11min read
Related content
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The SMS marketing consumer sentiment report
Discover how your brand can win more customers via text—with powerful data to convince even the most skeptical internal stakeholder.