The Klaviyo Blog

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Klaviyo Announcements

Want to build a powerful SMS list? All Shopify users can now collect consent at checkout

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Ecommerce Industry

Making it Happen: A fly-on-the-wall look into what founder life is really like

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Acquisition

6 email consumer segments to use on Facebook and Instagram for holiday marketing

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Klaviyo Announcements
SMS in Australia: It’s time to start texting your customers
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Ecommerce Industry
How shifts in customer text message behavior are changing SMS marketing
Ecommerce Industry
What do online shoppers really want from brands? New data reveals 3 current consumer behavior trends
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Email Marketing
5 anniversary emails everyone should consider sending to their customers
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Email Marketing
6 order confirmation tips (plus examples)

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Email Marketing
So good it’s spooky: 7 bewitching Halloween email marketing ideas
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Benchmarks
A CMO’s advice: Don’t panic. Open rates were vanity metrics anyways. Here are the metrics you really want to measure.
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Email Marketing
6 steps to get out of the spam folder and improve email deliverability
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Email Marketing
Why engagement, not list size, is the key to growing a healthy email list
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Ecommerce Industry
How to handle the global shipping crisis as an ecommerce brand
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Ecommerce Industry
A CMO’s advice: You won’t miss third-party data once you start collecting Customer-First Data™
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Stats + Benchmarks
New report: Ecommerce email marketing benchmarks

Data on how segmentation and automation impact ecommerce email performance.

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Email Marketing
New report: Email Marketing Maturity

A maturity model is a road map for progress as you become more sophisticated. Evaluate your own progress.

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Profiles
How To Be A Better Ecommerce Blog

Learn how to set smart goals and achieve better results from your store’s blog.

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Email Marketing
4 Tips For Better Transactional Emails

Learn how to get more out of this basic unit of any ecommerce store

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