Drag-and-drop template builder

Save time with pre-built ecommerce email templates

Create high-converting campaigns in no time with flexible HTML templates. Welcome series, VIP, review requests, marketing automations—designing your ideal customer journey is fast and easy with our drag-and-drop builder.

Category leader in Personalization and top results for Email Template Builder

High-performing templates for email and more

Choosing Klaviyo for your email and SMS marketing gives you access to 100+ expertly built templates for email, SMS, forms, and automations—all easily customizable in our content editor. Plus, find inspiration in our showcase. Browse through templates including newsletters, welcome series, crossell, and more, customized and used by actual Klaviyo customers, like these.

A set of three examples of high performing templates used by actual Klaviyo customers.
Simplify your marketing efforts
With our ever-growing library of data-supported templates and intuitive tools, you’ll reach customers and drive sales even quicker.

Email templates, built-in

Create professional emails with customizable templates and branding, designed to grow revenue using data-supported best practices.

Dynamic product feed

With real-time updates, you can send personalized recommendations based on a customer’s product interaction, items viewed, and purchase history. Just drag and drop directly into your email or SMS.

Subject line AI

Our subject line assistant offers high-impact subject lines based on your brand, product, and the goal of your campaign.

Built for ecommerce

Explore designs for email newsletters, sales, announcements, and more—made for brands just like yours.

Accelerate sales with data-proven email templates

Because we’ve already built and tested our templates, you’re just a few clicks away from successfully launching a welcome series, newsletter, and campaign—no coding required. And more importantly, you’re just a few clicks away from driving revenue faster.

Example vintage stereo amplifier email showing drag and drop tool adding a product block

Grow your marketing list with web sign-up form templates

  • 50 ready-to-use templates, easily customized with your branding
  • Variety of formats: flyouts, pop-ups and embedded form types
  • Built for omnichannel ease—single or multi-step forms to grow email and SMS subscribers at the same time
Sign-up form to receive offer emails that includes 15% off first order

Built-in automation templates

Dozens of essential automated flows are ready to go, fully customizable, and great for any mix of email and text. Use these pre-built automations, and others, to create a seamless customer journey:

  • Welcome series
  • Cart and browse abandonment
  • Winback and cross-sell
  • Back in stock
  • Order and shipping updates
A library of possible automations including prevent lost sales, nurture subscribers, and send order updates.
Explore more of what Klaviyo has to offer