Data-driven ecommerce benchmarks, ebooks, and guides
Email Segmentation for eCommerce
Learn how hyper-targeted, highly relevant ecommerce email campaigns increase open rates, CTR, and revenue. We analyzed over 250B emails to define the segments that deliver best results.
Abandoned Cart Benchmark Report
We analyzed 9M abandoned cart emails to bring you data on cart recovery rates, subject lines, and which discounts get customers to seal the deal.
Battle of the Brands: Munchpak vs. graze
We reviewed the email strategy of two successful subscription snack box companies to see who had the better email marketing strategy
Email Strategy Teardown: Target
Review the email strategies of the United States’ second largest discount store retailer.
Battle of the Brands: Converse vs. TOMS
Look under the hood to examine the email marketing strategy of two super successful ecommerce fashion & apparel businesses.
Battle of the Brands: Wayfair vs. West Elm
Take a look under the hood to examine the email marketing strategies of two super successful ecommerce fashion & apparel businesses.
Email Strategy Teardown: Sephora
We turn an expert eye to Sephora’s entire email strategy and breakdown to see what they did well and what they could improve.
Memorial Day Email Strategy Teardown
Check out this mini-teardown roundup to see how household brands -- like Michael’s and Birchbox -- handled their holiday weekend email marketing strategy.
Email Strategy Teardown: Fab.com
Our ongoing series takes a look at the email strategy of ecommerce store Fab.com
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Ecommerce Email Marketing Maturity Model
Understand how to use data to drive your marketing at each stage of your company’s growth and build the foundation for successful marketing.
Data-Driven Fashion Ecommerce Ebook
Get actionable tips and real-life examples for fashion and accessory ecommerce stores in this benchmark guide from Klaviyo and Yotpo.
2017 Year in Review
Looking back at 2017, we’re grateful for the Klaviyos, customers, partners, competitors, and friends who have made the year a big success.
Drag and drop email designer
Our powerful editor makes it simple to create beautifully responsive emails that match your brand. Simply drag and drop to get started!