The advanced email marketing playbook
Scalable email marketing tactics to personalise, optimise, and automate your strategy for more revenue, more ROI, and more profitability.
Learning resources for ecommerce marketers
Explore our library of free downloadable resources for ecommerce marketers that cover email marketing, SMS marketing, marketing automation, data privacy, and more.
10 predictions that will redefine marketing & service in 2026
The future of customer experience won’t be “more AI.” It’ll be more human. Explore Klaviyo’s boldest predictions for how voice, wearables, AI agents, emotional intelligence, and creative reinvention will transform how brands connect, convert, and serve consumers in 2026.
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What do 2026 benchmarks reveal about your brand?
Is your marketing strategy hitting the mark? Gauge what’s working—and what needs work—with our 2026 Omnichannel Benchmark Report. It breaks down the latest trends and takeaways across industries, based on data from 110,000+ brands.
Featured resources
Forrester Report: Shared Goals, Separate Systems
Discover why unified tools for marketing and customer service are crucial for business growth. Forrester’s report, Shared Goals, Separate Systems, provides key insights and highlights the benefits of a single platform approach like Klaviyo for modern businesses.
Foundational marketing strategy
Advanced marketing strategy
Ready to move on from the basics? These resources help marketing teams as they grow and want to reach new levels of customer experience excellence.
The power of unified email and SMS marketing
Ready to unite your cross-channel marketing strategy? Learn the importance of centralising data for more customer loyalty and control over your brand’s growth.
The complete guide to email deliverability
This is about your technology, your reputation, and your options when it comes to landing in the inbox––in the right folder––every single time.
RFP template: 122 questions to ask when evaluating vendors
All the questions ecommerce marketing teams need to consider when putting out an RFP—all to help you standardise your evaluation criteria against a handful of vendors.
Retention marketing: Balance loyalty and acquisition
Learn how to efficiently balance customer acquisition and retention to ensure you attract and keep customer attention—even in today’s pressure-cooker economy.
Ecommerce sector guides
Discover email and SMS marketing best practices, trends, and examples for your unique ecommerce industry.
