Black Friday campaign planner
See the 15+ most important dates and actions marketers can use to prepare to make their Black Friday marketing campaigns successful.
Explore our library of free downloadable resources for ecommerce marketers that cover email marketing, SMS marketing, marketing automation, data privacy, and more.
Explore our most popular ecommerce guides, benchmarks, and deep dives
See the 15+ most important dates and actions marketers can use to prepare to make their Black Friday marketing campaigns successful.
Psst… This guide isn’t just for dummies. This guide distils technical intricacies of marketing automation so you can be your team’s go-to expert.
Learn 100+ stats from over 5,000 European shoppers and marketers to understand what Black Friday will look like across the pond.
Want to deliver personalised customer experiences that translate to real revenue growth? Take a lesson from brands like Dermalogica, Wilkinson Sword, and The Couture Club.
Build best-in-class marketing fundamentals with these resources on how to ace the basics.
Excel with email from the very outset. Learn all about the best strategies, automations, workflows, and more to grow your brand’s profitability through best-in-class email marketing strategy.
Your guide to getting marketing automation right. The why, what, and how for automated marketing that modern ecommerce brands need automation to achieve personalisation at scale.
6 steps to stand up an SMS marketing strategy that takes you from building a list of subscribers to sending out strategic communications that help convert people to become lifelong customers.
Customers want privacy and personalisation—so what does that mean for marketers? This guide has actionable tips for smarter, scalable personalisation in the privacy-first web.
Dig into these averages across the Klaviyo platform to see where you stand on email open rates, click rates, conversion rates, and revenue per recipient in comparison to your industry’s average.
We're here to help—check out these guides on switching email service providers (ESPs) and how we integrated with popular ecommerce platforms.
Learn how to approach an ESP migration with 10 smart versus weak frameworks, according to industry experts at Northern Commerce, IM Digital, and Tomorrow—plus 10 reasons why brands switch.
The three essential steps ecommerce brands should take before beginning an ESP migration process—and why they matter. Do your due diligence and avoid any headaches down the line.
Running an online store on WooCommerce and wanting to upgrade your marketing? Learn why brands choose the Klaviyo x WooCommerce marketing plug-in—and how they switch to it, fast.
Whether you’re reconsidering your current marketing tech or a first-time shopper, if you’re running on Magento, we’ve got good news for you. Klaviyo’s email and SMS integration takes just minutes to set up.