Ecommerce marketing automation for dummies
Psst… This guide isn’t just for dummies. Who hasn’t been overwhelmed by the technical intricacies of marketing automation? This guide distils advanced topics so you can be your team’s go-to expert.
Explore our most popular ecommerce guides, benchmarks, and deep dives
Psst… This guide isn’t just for dummies. Who hasn’t been overwhelmed by the technical intricacies of marketing automation? This guide distils advanced topics so you can be your team’s go-to expert.
The bite-size version of Ecommerce Marketing Automation for Dummies with 3 learning resources that you can immediately take action on.
We asked 2,000 consumers about how the current UK economic challenges affect their shopping. Learn the key trends—plus how real brands have responded to instil customer loyalty amid economic downturn.
Want to deliver personalised customer experiences that translate to real revenue growth? Take a lesson from brands like Dermalogica, Wilkinson Sword, and The Couture Club.
Download the 2023 UK retail calendar to see all the dates you can use to engage with your audience—plus a 1-click add to calendar feature so you never miss an important moment.
Build best-in-class marketing fundamentals with these resources on how to ace the basics.
Excel with email from the very outset. Learn all about the best strategies, automations, workflows, and more to grow your brand’s profitability through best-in-class email marketing strategy.
Your guide to getting marketing automation right. The why, what, and how for automated marketing that modern ecommerce brands need automation to achieve personalisation at scale.
6 steps to stand up an SMS marketing strategy that takes you from building a list of subscribers to sending out strategic communications that help convert people to become lifelong customers.
Customers want privacy and personalisation—so what does that mean for marketers? This guide has actionable tips for smarter, scalable personalisation in the privacy-first web.
Dig into these averages across the Klaviyo platform to see where you stand on email open rates, click rates, conversion rates, and revenue per recipient in comparison to your industry’s average.
We're here to help—check out these guides on switching email service providers (ESPs) and how we integrated with popular ecommerce platforms.
Learn how to approach an ESP migration with 10 smart versus weak frameworks, according to industry experts at Northern Commerce, IM Digital, and Tomorrow—plus 10 reasons why brands switch.
The three essential steps ecommerce brands should take before beginning an ESP migration process—and why they matter. Do your due diligence and avoid any headaches down the line.
Running an online store on WooCommerce and wanting to upgrade your marketing? Learn why brands choose the Klaviyo x WooCommerce marketing plug-in—and how they switch to it, fast.
Whether you’re reconsidering your current marketing tech or a first-time shopper, if you’re running on Magento, we’ve got good news for you. Klaviyo’s email and SMS integration takes just minutes to set up.