The CPG ecommerce industry guide for email and SMS

Consumer packaged goods (CPGs) are products that customers use and replace regularly, like food, beverages, and cosmetics. In this guy, you’ll learn a summary of how the CPG industry has fared since 2020, what challenges are facing these retailers, and what your brand can do about it to come out on top.

Upcoming CPG ecommerce trends to keep an eye on

What to expect in this guide:

The food and beverage CPG industry has changed. That’s a given. And a recession is looming. But change can be a force for good—a fresh opportunity to seize previously unforeseen paths toward growth.

In our CPG ecommerce guide, you’ll get:

  • Analysis and data from industry leading publications
  • A breakdown of Klaviyo’s own proprietary benchmark data for email and SMS
  • Examples from dozens of CPG brands conquering the odds
  • Detailed walk-throughs for how your business can implement similar, integrated strategies to weather any storm

The state of email and SMS in the CPG ecommerce industry

title page and inside booklet cover for a cpg ecommerce guide