The AI marketing agent that knows and grows your business

Composer is your always-on AI marketing agent that knows your business. Grounded in your Klaviyo data and business context, Composer helps you uncover opportunities, understand what’s driving performance, and turn insights into action. From deeper analysis to creating and improving campaigns, flows, audiences, and more, Composer helps you get more done, all within Klaviyo.

Composer helps you analyse, create, and act across your marketing. Use it to:

• Analyse performance and uncover opportunities across your account
• Run deeper audits of campaigns, flows, forms, and audiences
• Get answers and recommendations grounded in your Klaviyo data
• Build and refine segments and audiences
• Create campaigns, flows, and messages
• Turn insights and recommendations into action directly in Klaviyo
• Schedule recurring tasks so Composer can take on repeatable work

Composer brings together the context it needs to understand your business. That includes data already in Klaviyo, like customer behaviour, engagement, campaigns, flows, and performance—as well as relevant context from connected external tools and data sources. With MCP-powered connections, Composer can incorporate information from across your marketing stack to deliver analysis, recommendations, and actions grounded in your business, not generic AI responses.

Yes. Composer can analyse your Klaviyo data to answer questions, investigate performance, audit your marketing, and identify opportunities for improvement. You can ask follow-up questions and dig deeper without having to manually pull together reports or navigate between different parts of Klaviyo.

Composer can help create marketing experiences directly within Klaviyo, including campaigns, flows, messages, segments, and more. Because Composer understands your Klaviyo account and business context, it can move from understanding an opportunity to helping you build what you need to act on it.

Yes. Composer goes beyond providing answers and recommendations by helping you take action directly in Klaviyo. Depending on the task, you can use Composer to create new marketing experiences, make changes to existing work, or schedule recurring tasks, while keeping control over what ultimately reaches your customers.

Yes. You can schedule tasks for Composer to run on a recurring basis, making it easier to stay on top of work that would otherwise require repeated manual analysis. For example, you can have Composer regularly check for opportunities or issues and surface what needs your attention.

You stay in control of customer-facing marketing. Composer can help analyse, create, and make changes within Klaviyo, while giving you the opportunity to review customer-facing work before it goes live.

General-purpose AI tools can help with individual tasks, but Composer is an AI marketing agent purpose-built for your marketing and already knows your business. It brings together your Klaviyo data and business context with purpose-built marketing capabilities to analyse performance, uncover opportunities, and take action on your behalf. And with connections to external tools and data sources, Composer can work with context across your marketing stack, not just what you provide in a prompt.

Composer can help create and optimize marketing across Klaviyo’s supported channels, including email, SMS, mobile push, WhatsApp, and RCS. Channel availability may vary by account and feature.

Yes. Composer is built directly into Klaviyo and uses your Klaviyo data and business context to provide more relevant analysis, recommendations, and marketing experiences.

Composer is available within Klaviyo, with free and paid access options depending on your account and usage. Visit Klaviyo’s pricing page for the latest information on Composer plans and availability.