Meet K:AI, AI that does the work
K:AI creates winning strategies, builds launch-ready campaigns, answers customer questions 24/7, and helps you sell more by personalising every interaction. All powered by your data—all where you already work. You take the lead, K:AI does the rest.
K:AI agents
What if AI could do your work for you? With an agent for marketers and an agent for customers powered by K:AI, your data can be used to automatically create on-brand, launch-ready campaigns, resolve customer issues, and sell 24/7. K:AI agents are everything you want in a teammate, built right into the Klaviyo platform.
K:AI Marketing Agent
With just your website, Marketing Agent helps you start fast with launch-ready campaigns, flows, and forms. Then, it helps you keep growing, automatically optimising performance with on-brand content. No prompts. All profit.
Go from monotonous to autonomous
New No need to spend your time planning, creating content, and optimising when Marketing Agent is here to do it for you—no prompts required.
Start Fast
Get up and running in just 3 clicks—enter your website, and AI automatically creates your fully designed on-brand campaigns, sets your must-have flows live, and launches your first form.
Scale Content
Keep customers engaged—Marketing Agent generates fresh, strategic, on-brand content and weekly campaign ideas fast, based on historical performance and seasonal insights.
Optimise Growth Coming Soon
Never miss a conversion—Marketing Agent continuously tests timing, creative, and offers across channels, then automatically applies what wins to improve performance and lifetime value.
K:AI Customer Agent
Give your customers a personalised assistant that works 24/7 to resolve issues, answer questions, recommend products, add to cart, and start returns. And when a live agent is needed, it hands off the convo with full context. It’s a win-win.
Go from conversation to conversion
New Customer Agent is your best sales rep, available to your customers anytime across every channel—web chat, SMS, email, and WhatsApp (coming soon).
Ready on day one
Learns your storefront, policies, and help content instantly—no developer required.
Drives more revenue
Suggests personalised products that shoppers can add to their cart directly in the chat.
Pre- and post-purchase resolutions
Helps with order status, returns, subscriptions, and more, from “just browsing” to “just bought.”
Seamless handoff to live agents
Escalates to your team when needed—with full context—so nothing gets lost.
Plays well with others
Becomes an even more powerful tool when paired with Customer Hub for self-service and Klaviyo Helpdesk for live agent support.
AI-powered personalisation that scales
No more guesswork. No more generic sends. With over 40 AI-powered features built into Klaviyo B2C CRM, sending the right message, with the right product, at the right time, on the right channel—to each and every customer—is automatic.
Personalize faster with built-in AI tools
Image Remix
Create and update images with plain language prompts right inside the Klaviyo editor.
Channel affinity
Discover every customer profiles’ channel preferences and automatically reach them where they’re most engaged.
Product recommendations
Suggest the perfect product with AI-driven “next best product” and “products you may like” content blocks.
Personalised send time
New Deliver messages at the optimal time for each individual subscriber, on every channel.
Personalized campaigns
Transform A/B tests from one-size-fits-all to individualized experiences for each customer.
Predicted CLV
Automate targeting and personalise offers based on predicted customer lifetime value.
Flows AI
Describe what you want, and Klaviyo builds the exact flows, filters, and conditional splits that you need.
Segments AI
Take the guesswork out of targeting and use all of your customer data to inform comprehensive, AI-generated segments.
Auto-monitors
Get alerts to any changes to your performance so that you can optimise and protect conversion rates.
“Klaviyo, supercharged by its powerful AI features, enables us to easily and effectively build complex automated flows that deliver the right message to the right customers, in the right region, at the right time.”
-Jarrod Hinvest, Head of ecommerce, Culture Kings
Why K:AI?
Works where you work
K:AI is embedded in every workflow and acts on your behalf across marketing, service, and analytics—no prompts needed.
Data you own and trust
K:AI is trained on your brand, website, catalogue, and profiles—because AI is only as good as your data.
Continuous innovation
We’ve been building AI features since 2017, with over 40 features available today—and counting.
Open by design
Our remote MCP server allows you to connect Klaviyo B2C CRM with your preferred AI tools.
AI your way
With K:AI, you have the power to use AI your way—from predictive AI for insights and speed to assistive AI for co-creation—and now, K:AI agents allow you to go fully autonomous.
Klaviyo AI tools and resources
AI for email marketing
Create and optimize high-performing emails with AI-driven insights
What is AI in marketing?
Discover the benefits of using AI in marketing, how marketing teams are using AI, and how to track its effectiveness.
Klaviyo MCP server
Learn how you can connect all your Klaviyo data with the AI tools you use everyday.
Top 6 use cases for Klaviyo Image Remix
Be inspired by the prompts marketers like you are using to easily and instantly update their images with Remix.
Klaviyo AI FAQ
K:AI is AI powering built-in agents that use your real-time customer profile to plan and launch marketing, personalise every send, and resolve customer requests – on one platform, with humans in the loop. Learn more about Marketing Agent and Customer Agent.