Black Friday Cyber Monday 2025
Win BFCM with Klaviyo
Deliver powerful customer experiences across email, SMS, and more—from the days leading up to Black Friday to well beyond Cyber Monday.
Sell smarter this BFCM (and all year long)
One platform, endless possibility
Stop juggling multiple tools. Klaviyo unifies all your data and channels—email, SMS, push, WhatsApp, and more—for cohesive communication.
AI-powered personalisation
Use Klaviyo AI to dynamically segment audiences and personalise content, so every message resonates.
Launch in minutes, not days
BFCM moves fast. So do you, with proven templates, pre-built automation flows, and AI-driven insights.
Proven results, impressive growth
Last BFCM, Klaviyo helped 15,000+ brands celebrate their highest-ever sales day. Those using email and SMS saw up to 20% more revenue.
See your ROI with Klaviyo, the only CRM built for B2C
*Your estimated ROI with Klaviyo
x
per year
See where your revenue is coming from:
| New subscribers | $ - |
| Campaigns | $ - |
| Automated flows | $ - |
Sign up to get started or chat with sales about your ROI results.
Unlock your full BFCM potential
Master your omnichannel marketing BFCM strategy
Easily manage email, text, push, and WhatsApp campaigns from one platform. Send messages via customers’ preferred channels, including enhanced RCS texts, for peak engagement during BFCM.
Launch BFCM campaigns faster than ever
Speed is crucial during BFCM. Klaviyo offers 160+ pre-built email and SMS templates, 60+ sign-up forms, and 70+ automated flows. (Speaking of speed, last BFCM Klaviyo sent 420+ million messages in one hour!)
Accelerate BFCM results with Klaviyo AI
Klaviyo AI predicts customer behaviour, recommends timely promotions, and quickly creates targeted campaigns, so your marketing stays agile through the BFCM rush. Maximise conversions with less manual effort.
Track, measure, and boost your BFCM success
Reduce churn, boost repeat sales, and optimize ad spend using Klaviyo analytics. Target at-risk customers, identify cross-sell opportunities, and precisely measure performance to increase your BFCM results.
Real BFCM results, powered by Klaviyo
Paul Smith saw a 62% increase in revenue attributed to Klaviyo May-Oct 2024.
Alessi saw email drive 40% of revenue during Black Friday with Klaviyo.
Loyalty and retention helped drive 31x Klaviyo ROI for The INKEY List in 2024.
Dermalogica earned 67% Klaviyo-attributed revenue from campaigns with email + SMS.
