Win BFCM with Klaviyo

Deliver powerful customer experiences across email, SMS, and more—from the days leading up to Black Friday to well beyond Cyber Monday.

Collage of Black Friday skincare promotions, including a pre-sale signup, product discounts, co-purchase data, and customer profile.



Sell smarter this BFCM (and all year long)



One platform, endless possibility

Stop juggling multiple tools. Klaviyo unifies all your data and channels—email, SMS, push, WhatsApp, and more—for cohesive communication.

AI-powered personalization

Use Klaviyo AI to dynamically segment audiences and personalize content, so every message resonates.

Launch in minutes, not days

BFCM moves fast. So do you, with proven templates, pre-built automation flows, and AI-driven insights.

Proven results, impressive growth

Last BFCM, Klaviyo helped 15,000+ brands celebrate their highest-ever sales day. Those using email and SMS saw up to 20% more revenue.

See your ROI with Klaviyo, the only CRM built for B2C



Tell us about your brand

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What channels do you use?

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*Your estimated ROI with Klaviyo

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See where your revenue is coming from:
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Sign up to get started or chat with sales about your ROI results.

Unlock your full BFCM potential



Woman using a smartphone with a display showing a promotional message for BFCM deals. Icons represent communication channels.

Master your omnichannel marketing BFCM strategy

Easily manage email, text, push, and WhatsApp campaigns from one platform. Send messages via customers’ preferred channels, including enhanced RCS texts, for peak engagement during BFCM.

Smartphone screens displaying Opaléa Black Friday sales promotions, featuring skincare products and discount offers.

Launch BFCM campaigns faster than ever

Speed is crucial during BFCM. Klaviyo offers 160+ pre-built email and SMS templates, 60+ sign-up forms, and 70+ automated flows. (Speaking of speed, last BFCM Klaviyo sent 420+ million messages in one hour!)

Flowchart showing Klaviyo AI's process for targeting VIPs with early BFCM offers. Includes SMS consent and VIP perks.

Accelerate BFCM results with Klaviyo AI

Klaviyo AI predicts customer behavior, recommends timely promotions, and quickly creates targeted campaigns, so your marketing stays agile through the BFCM rush. Maximize conversions with less manual effort.

Two smartphones display Opaléa BFCM deals for moisturizing eye gel. A diagram shows linear multi-touch attribution with email and SMS clicks.

Track, measure, and boost your BFCM success

Reduce churn, boost repeat sales, and optimize ad spend using Klaviyo analytics. Target at-risk customers, identify cross-sell opportunities, and precisely measure performance to increase your BFCM results.

Real BFCM results, powered by Klaviyo



Get ready to crush your BFCM goals