Customer experience
The modern customer journey extends far beyond the transaction—it's an intricate web of interactions that shape brand perception, loyalty, and lifetime value. Explore how leading brands are reimagining customer experience across digital and physical touchpoints, turning everyday interactions into opportunities for deepening relationships. Learn strategies for mapping, measuring, and optimizing the customer journey to create seamless experiences that drive satisfaction, retention, and sustainable growth in an increasingly competitive marketplace.
Customer experience
11 of the best referral marketing software platformsFeb 6, 2026
Compare the best referral marketing platforms for B2C brands, including tools for ecommerce, loyalty, and influencer referrals.
Customer experience
19 of the best loyalty program software platformsFeb 6, 2026
Compare the best loyalty program software for B2C brands in 2026. Explore loyalty program management platforms that boost retention, LTV, and repeat purchases.
Customer experience
16 of the best ecommerce personalization toolsFeb 6, 2026
Compare the best ecommerce personalization tools for B2C brands in 2026. Explore personalization software that tailors shopping experiences and increases conversions.
Customer experience
7 key customer service metricsJan 26, 2026
Customer service metrics in 2026 aren’t just about service. They can also generate revenue. Learn more about the 7 metrics you should be tracking this year.
Customer experience
Customer Service and Marketing: Why Unified Data MattersJan 26, 2026
Learn how unifying customer service and marketing data improves personalization, efficiency, and revenue—and why a shared CRM foundation matters.
Customer experience
What belongs in a customer service tech stack in 2026?Jan 9, 2026
Customer service technology in 2026 is integrated, powered by AI, and backed by customer data. Learn what your service stack should look like to exceed rising customer expectations.
Customer experience
60% of teams say AI improves customer service interactionsJan 7, 2026
AI customer service is expanding fast in 2026. Learn how brands use AI to improve efficiency, customer satisfaction, and loyalty, and unlock new revenue opportunities.
Customer experience
How Klaviyo Service turned peak season into peak performanceDec 5, 2025
See how Customer Hub, Customer Agent, and Helpdesk powered faster support, reduced tickets, and boosted revenue during Klaviyo Service’s first BFCM.
Customer experience
Improve your post-purchase experiencesNov 17, 2025
Post-purchase experiences are where customer loyalty begins. Learn how to automate and personalize them to grow your B2C brand