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Motherhood meets marketing

This Mother’s Day, meet six inspiring founders and executives who are building brands and raising families—at the same time.

The paradox of retention

New research shows brands that retain fewer customers—but increase those customers’ spend—are growing at more than 3x the rate of brands that retained more but failed to increase spend.

Takeaways from K:SYD 2025

The first-ever K:SYD event included expert-led workshops, new research from thought leaders, and a look inside Klaviyo’s product roadmap

MAGY Sender Requirements

Learn how to meet 2025 bulk sender requirements and why MAGY’s (Microsoft, Apple, Google, Yahoo) rules are now essential for email deliverability success.

8 email subject line best practices to boost open rates

Learn how to write email subject lines that increase open rates. Get best practices, real examples, and expert tips to optimize your email campaigns.

3 ways to protect profit during economic uncertainty

With potential tariffs creating uncertainty and threatening profit margins, here are 3 ways marketers can use Klaviyo to stay resilient and protect profits in any economy.

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Apr 30, 2025
9 SMS integrations to un-silo SMS marketing

Unlock 10 powerful SMS integrations with Klaviyo to boost automation, improve performance, and drive more revenue with seamless, data-driven messages.

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Apr 30, 2025
6 SMS marketing use cases & why they work

Explore real-world SMS marketing examples and use cases to enhance customer engagement. Learn how businesses leverage SMS for promotions, reminders, and more.

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Apr 29, 2025
Amping up your order confirmation emails

See real order confirmation email examples, plus expert tips and best practices to help you boost engagement and build customer trust.