All blog posts

All blog posts
WhatsApp ROI: How smarter segmentation & automation drive revenue27 Feb 2026
Discover how brands improve WhatsApp ROI using segmentation, free service-message automations, and smarter channel choices across WhatsApp, SMS, and email.

All blog posts
RCS for Business is here24 Feb 2026
Now generally available in Klaviyo, RCS business messaging—in partnership with Google—lets brands send verified, interactive text messages

All blog posts
Email Marketing Benchmarks 2026 - Campaigns and Automations24 Feb 2026
How does your email marketing performance compare? Get the average email open rate, click rate, and conversion rates for your industry.

All blog posts
Why choose Klaviyo for WhatsApp marketing?16 Feb 2026
Learn why brands are moving WhatsApp into Klaviyo to unlock higher engagement, smarter targeting, and true omnichannel customer conversations.

All blog posts
Use Klaviyo to its full potential11 Feb 2026
Build a customer retention strategy in Klaviyo with a 5-step framework: use analytics to find churn risk, personalize experiences, and increase repeat revenue.

All blog posts
WhatsApp vs. SMS2 Feb 2026
Choosing between SMS and WhatsApp? This guide explains how to prioritize channels by regional usage, cost, and features not just pricing.

All blog posts
10 Mother's Day marketing examples30 Jan 2026
Here’s 10 Mother’s Day marketing examples from different brands to inspire your 2026 Mother's Day marketing campaign, with Mother's day dates by country.

All blog posts
Introducing the Klaviyo app in ChatGPT28 Jan 2026
The Klaviyo app for ChatGPT delivers real-time marketing intelligence and AI-driven automation wherever you work. Check performance, analyze anomalies, and get strategic actions instantly.

All blog posts
11 Valentine's Day marketing ideas for 202628 Jan 2026
Here are 11 ways to make the most out of your Valentine’s Day marketing campaigns to improve communication and increase conversions.