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Klaviyo now offers fully integrated WhatsApp marketing and data management. Orchestrate your WhatsApp efforts as part of a complete omnichannel marketing solution.

AI works best with your data. Klaviyo’s MCP server links to AI platforms like Cursor, Claude, and Windsurf—unlocking smarter, faster, and more creative marketing.

Klaviyo data from 2024 shows the path from intent to purchase for BFCM is shorter than many think. The real bump in browsing begins only 10 days before Black Friday. That leaves brands with a narrow window to capture attention, build urgency, and guide shoppers toward conversion before Cyber Week spending peaks.

Stop wasting time debating attribution models. Learn why traditional attribution is flawed and how Klaviyo’s flexible settings help you measure true marketing impact.

Klaviyo is recognized as a Leader in the 2025 IDC MarketScape for AI-enabled marketing platforms. See how our AI helps B2C brands grow smarter and faster.

Discover Klaviyo’s new omnichannel attribution feature. Measure the ROI of every marketing channel—from email and SMS to social and ads—to understand the full customer journey and maximize revenue.

Use Klaviyo proprietary data to understand how brands won the largest share of revenue for BFCM 2024––and apply those learnings this year.

Black Friday in Europe. Explore the latest data and growth trends to create successful Black Friday campaigns across the UK, France, Germany, and beyond.

Turn product photos into campaign-ready images in seconds with Klaviyo Remix. Discover 5 AI product photo editing use cases to kickstart your creative marketing strategy.