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Learn more about the best time to send marketing emails. Pinpoint the optimal time to capture user attention to boost engagement and ROI.

The BFCM checklist Melusine Studio actually uses. 5 phases from July to December covering list growth, flows, AI customer service, and post-BFCM retention.

Achieve more in 3 months with Klaviyo Marketing Analytics. This calendar gives you the structure and documentation you need to level up.

Measuring performance is step one—discover how ecommerce analytics can help you capture more data and shorten time to impact.

Localise your ecommerce strategy beyond translation. Learn 5 ways to adapt tone, channel mix, and checkout consent to drive international growth.

See examples and results from real Black Friday email campaigns that brands in the UK, Europe, and around the world have sent during their sales.

Discover the benefits of a Discount Pricing Marketing Strategy powered by automations : activate, reengage and convert customers throughout the lifecycle

Learn how to create an email newsletter that converts with this 10-step plan that delivers real value to your readers

Compare the best ecommerce personalisation tools for B2C brands in 2026. Explore personalisation software that tailors shopping experiences and increases conversions.