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All blog articles

All blog articles articles

All blog articles
Apr 19, 2024
3 SMS and email automation use cases

Explore 3 email automation case studies to start creating successful flow campaigns that are personalized to your audience. Step up your marketing game today.

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Apr 18, 2024
The pros & cons of a dedicated IP vs. a shared IP

A dedicated IP structure can help email senders maintain reputation control. Learn how the benefits of this digital infrastructure differ from shared IP.

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Apr 17, 2024
Video in email: 5 tips to boost engagement

Video in email is a powerful tool to captivate your audience and drive results. Explore these 5 creative tips to incorporate video seamlessly into your emails.

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Apr 16, 2024
10 video email marketing types & when to use them

Unlock the power of video email marketing with our guide. Learn about 10 types of video emails, when to use them, and real-world industry examples.

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Apr 16, 2024
3 ways to increase email & SMS frequency

Discover strategies for boosting email and SMS marketing frequency to drive results. Learn from real-life examples at Auro Bora & Linksoul.

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Apr 12, 2024
3 effective SMS campaigns use cases

Here are 3 use cases from Klaviyo customers that dismantled data silos by joining their data from SMS and email. Learn how to improve your customer targeting.

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Apr 11, 2024
Why DMARC is so important

Fortify email security with DMARC. Learn why it matters for preventing spoofing/phishing, and get guidance on implementing this crucial authentication protocol.

Why using AI in the workplace can be valuable

In a global survey of ecommerce marketers, respondents revealed they feel hesitant to admit when they’re using AI. Learn how AI can make you a more valuable employee.

5 tips to grow your email and SMS revenue

Here are five tips and tips from Ezra Firestone that will inspire you to grow your email and sms revenue with Klaviyo.