Klaviyo news
Every platform update, feature enhancement, and innovation at Klaviyo is designed with one goal: empowering businesses to create stronger customer connections. Stay current with the latest developments in our platform’s evolution, from major releases that transform capabilities to thoughtful improvements that streamline daily workflows. Explore detailed insights into new features, integration updates, and platform enhancements that help businesses unlock more value from their customer data and deliver more impactful experiences.
Klaviyo news articles

Deliverability and compliance can seem complex – but we’re here to help keep things simple. With Klaviyo, you’ll always have the confidence that your signup forms are compliant – and optimized – for collecting SMS consent. Today, we’re announcing updates that make it easier than ever to create compliant signup forms that convert. We’ve simplified […]

Klaviyo keeps getting better and better. As we wrap up 2022, we’re proud to share that we’ve released over 130 new features this year! We know that you move fast – and we’re always here to help fuel your growth. What better way to ring in the New Year than by reflecting on some of […]

Release notes are your place to stay up to date with Klaviyo’s latest features. Discover new ways to utilize your customer data to drive more revenue and maximize customer lifetime value. Top features this month New quick search capabilities from the main search bar Optimize SMS opt-in for mobile and desktop shoppers Get organized with […]

Flows empower you to send the right message at the right time. They trigger messages based on a specific action someone takes on your ecommerce store – like viewing a product, subscribing to your newsletter, or abandoning their cart. Over time, you may set up several email flows in your account, especially since Klaviyo offers […]

Signup forms are key to your marketing success – they help grow your list by converting site visitors into loyal email and SMS subscribers. They even help you understand your audience by gathering more customer data. But, it can be challenging to manage multiple signup forms that target the right shoppers, based on where they’re […]

Klaviyo is a powerful one-stop-shop for your customer data where you can manage email and SMS marketing within one platform. Being able to quickly search for your data when you need it is extremely valuable. We know that our customers love the ability to quickly look up profile data in the search bar so we’ve […]

There’s a lot to prioritize during November with the holiday season in full swing. For this month, we focused on launching new SMS offerings, enhanced signup form and preference page capabilities, and released new integrations. Read on for insight into these products and start incorporating them into your seasonal marketing. November product highlights Cut down […]

Have you ever wanted to run a temporary promotion and had to set a reminder to turn off your signup form afterwards? Or even wake up at midnight to launch a form? Now you can leave those worries behind with Klaviyo’s new scheduled forms feature. Schedule the time and date that you want your form […]

You can do a lot with signup forms, like grow your marketing list, gather more customer data, and drive conversions. But partial page forms can have lower submission rates. We’re excited to announce that you can now capture more attention, with full page signup forms. Maximize screen real estate on desktop and mobile Popups and […]