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All blog articles

All blog articles articles

How to optimize form performance

Signup form builders that help track form metrics or analytics to measure the effectiveness of your signup forms and grow your list with new contacts.

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Feb 24, 2022
15 Customer-First Data™ points you want to collect

Customer-First Data isn’t just the new way forward for ecommerce brands, it’s the only way forward. Here’s what to collect and how to use it.

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Feb 15, 2022
Solution Recipe 7: Using Zapier with Klaviyo to Automate Tasks and Ingest Data from Third-Party Apps

Solution Recipes are tutorials to achieve specific objectives in Klaviyo.

Why “taboo” brands are owning marketing

Even with sex toys, CBD, and other “taboo” items forbidden from advertising these brands are winning marketing through their own channels.

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Jan 31, 2022
Everything you need to know about Apple’s changes

Find out how Apple iOS 15 will affect your Klaviyo email account, how Klaviyo is responding, and what you can do.

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Jan 26, 2022
4 considerations for the metaverse

Are people ready to shop in the metaverse? We asked 3,000 consumers in the UK to learn if brands should start investing in virtual channels.

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Jan 12, 2022
Consumers say they care about sustainability...

Is sustainable ecommerce real or is it a trend? Are brands being sustainable in a way that actually appeals to customers? See the data from UK consumers.

Four UK trends businesses need to know

Learn about the 4 key macroeconomic insights that will impact UK businesses in 2022 and the key takeaway to help retain customers.

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Dec 21, 2021
How to respond to the Omicron variant

Want to know the latest on how Omicron impacts businesses? These UK brands share what they’re doing to keep customers happy and safe.