All blog articles

Learn more about how Brexit and ecommerce marketing intersect, and discover 13 communications tips to help you educate customers and drive customer loyalty.

Digitally Native Vertical Brands (DNVB’s) have grown over the past several years. Learn what a DNVB is and why selling DTC is the future of ecommerce.

SMS keywords are for SMS customization and personalization. They allow you to create a unique keyword so customers subscribe to your SMS campaign.

Learn how to create a Shopify SMS marketing strategy using your Shopify ecommerce store and start sending text messages with a sms platform like Klaviyo.

Identify the best times to send your customers email marketing messages so that your email open rates increase. Marketing automation platforms that offer more.

Although the answer to the question, “What’s the difference between SMS and email?” may seem obvious, each platform will affect your marketing strategy in several ways—beyond just the fact you’re sending to an inbox versus a phone. While email and text channels may be used simultaneously, the messaging, tone, and information you include will vary […]

Use a SMS marketing platform like Klaviyo to personalize messages from customer profile data and create MMS & SMS campaigns.

We detail Popov Leather’s transition from Mailchimp to Klaviyo and how the transition has helped them see a 30% increase in monthly revenue after the move.

To help you increase your open rates, learn which browse abandonment email subject lines are the most common, and which subject lines don’t work.