All blog articles

All blog articles
Increase customer lifetime value with Klaviyo and PAR® Punchh®Nov 1, 2023
Discover the new Klaviyo and PAR Punchh integration, designed to increase customer lifetime value through personalization at scale.

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Optimize Your Conversion Funnel with Multi-Step Form AnalyticsOct 31, 2023
Unlock Conversion Insights with Multi-Step Sign-up Form Analytics. Monitor, optimize, and boost your forms for better results with Klaviyo.

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How to set up a strong marketing automation strategyOct 31, 2023
Before you start setting up your automations, here’s what you need to know about selecting the right tech and determining your marketing automation strategy.

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Beyond the basics: 7 advanced marketing automation examplesOct 31, 2023
Learn about creative ways to maximize your marketing automation efforts—and keep customers feeling seen and satisfied over time.

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How to prepare for Gmail + Yahoo's new sender requirementsOct 27, 2023
Avoid the risk of lost or blocked emails, prepare for Google and Yahoo’s email sender requirements coming into effect on 1 February 2024.

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Proof that personalization outperforms blastsOct 26, 2023
Personalized email and SMS strategies have attained best practice status––for good reason. If you’re still focused on blasts, these 6 stories may change your mind.
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Solution Recipe: Append, unappend, and unset custom properties programmatically with KlaviyoOct 24, 2023
How to update profile properties in Klaviyo using the Klaviyo Profiles API endpoint

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6 email and SMS attribution questions to ask when shopping for a marketing platformOct 19, 2023
Marketing attribution is the foundation of any data-driven strategy. So ask these 6 questions before choosing your marketing automation platform.
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Know the impact of your marketingOct 17, 2023
Exclude a percentage of your profiles from receiving messages for a to know the incremental value from your email, SMS, and app push marketing.