All blog articles

We asked 3K+ consumers how they feel about the economy, their current spending habits, and where—and how—they plan to shop this holiday season.

9 stages of an effective email marketing funnel, including brand examples and expert insight.

In this product release  The popularity of SMS marketing in ecommerce is soaring, with almost half of all businesses in the industry leveraging the channel for marketing. Brands recognize the importance of offering a mobile-centric experience that fosters direct communication with customers. SMS marketing has proven to be a powerful tool to drive sales, as […]

In this product release  Klaviyo brands in the United Kingdom have already harnessed SMS marketing for revenue growth and customer retention. Today, we are thrilled to extend Klaviyo SMS availability to companies based in Ireland. Now, you can seamlessly utilize all your favorite Klaviyo features, such as segments and customer data, to launch targeted text […]

Learn when it makes sense to build on WordPress + WooCommerce, what makes Klaviyo one of the best tools for WooCommerce email marketing, and more.

A guide to marketing using Square + Klaviyo, for omnichannel merchants.

New settings and features to help make this your best BFCM yet. BFCM is only a couple of months away, and Klaviyo customers are heads down preparing for what is the Super Bowl for retail. Internally, the Klaviyo team has you covered with a range of new settings and features to help you have your […]

Read about 5 of the top CDPs for centralizing customer insights and making them actionable for highly targeted marketing.

What exactly can marketing automation help with? Learn how you can get the most out of it—and make sure it’s not creating more work.