Email marketing
Email marketing articles
Check out 15 BFCM email campaign examples that were successful in 2022 to help you get ready to sell this holiday season.
Conventional email blasts haven’t worked since 2012. Learn what makes an email blast good—and how to create and send email blasts that aren’t spammy.
How should your brand show up during and after a crisis? Learn how to communicate to your customers with empathy through email and SMS.
Transactional emails matter. Learn about transactional vs. marketing emails, the different types of transactional emails, and transactional email examples.
A deep dive into email deliverability: what it is, what affects it, best practices and brand examples.
Guide: differences between drip + nurture campaigns, including when to use each, brand examples, and strategies for success.
Creating a high-performing CTA is harder than you think. Learn about email CTA types and best practices, with 12 examples from real ecomm stores.
Learn what email marketing campaigns and what the 6 qualities of a successful campaign are so you can drive sales for your brand.
Why a healthy email list is so important in ecommerce marketing, and how to keep yours clean.