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Customer acquisition

In today's fragmented digital landscape, successful customer acquisition requires more than just ad spend—it demands a sophisticated approach to reaching and resonating with high-value audiences. From emerging social platforms to traditional paid search, discover how leading brands are optimizing their advertising strategies, mastering attribution across channels, and finding innovative ways to acquire customers efficiently in an increasingly competitive market. Explore proven frameworks for building sustainable acquisition programs that drive both immediate results and long-term growth.

How to break $500K in revenue—without paid ads
Graza sold out during their first week in business, bringing in $100K in revenue. Three months later, they’d passed the $500K in revenue mark. Here's how.
Why “taboo” brands are owning marketing
Even with sex toys, CBD, and other “taboo” items forbidden from advertising these brands are winning marketing through their own channels.
4 considerations for the metaverse
Are people ready to shop in the metaverse? We asked 3,000 consumers in the UK to learn if brands should start investing in virtual channels.
WooCommerce popup forms tips
7 tips to help you create a popup form for your WooCommerce store to convert website visitors into subscribers and customers.
SEO for ecommerce: how to boost you rankings
SEO can be one of the highest performing channels for ecommerce stores. Learn how to maximize your organic visibility and traffic.
Build your email list with exist popups
Find out how exit popups can help you build your email marketing list, why they're effective, and the data Klaviyo has from users that set them up.