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SMS marketing

In an era of digital noise, SMS marketing has emerged as a powerful channel for intimate, immediate customer connections. With unmatched open rates and direct accessibility, it offers brands a unique opportunity to build personal relationships at scale. Explore how innovative marketers are crafting SMS strategies that respect consumer privacy, deliver timely value, and transform mobile messaging into a cornerstone of their customer engagement and revenue growth initiatives.

SMS marketing articles

SMS marketing
Aug 11, 2025
Cyber Monday SMS tips

Get expert-backed SMS strategies for Cyber Monday—from segmentation to VIP offers—to break through the noise and drive conversions when it counts most.

SMS marketing
May 15, 2025
Combine SMS and email marketing

Discover powerful ways to combine SMS and email marketing to grow your business. See how Klaviyo helps B2C brands improve ROI with connected messaging.

SMS marketing
Apr 30, 2025
9 SMS integrations to un-silo SMS marketing

Unlock 10 powerful SMS integrations with Klaviyo to boost automation, improve performance, and drive more revenue with seamless, data-driven messages.

SMS marketing
Dec 10, 2024
How to conduct an audit of your SMS program

SMS marketing programs can be a crucial part of cultivating customer relationships. Learn how you can assess the health and effectiveness of those efforts.

SMS marketing
Oct 8, 2024
Attribution best practices and marketing impact

Learn about attribution best practices and the improvements we’re making to give you the flexibility and precision to track real business and marketing results.

SMS marketing
Sep 25, 2024
Tactics to boost SMS profits

SMS marketing is a highly effective channel for driving ROI when done right. Discover how leveraging these key SMS Marketing tactics can boost your profits.

SMS marketing
Aug 30, 2024
SMS for VIPs

Unlock the secrets to identifying and retaining VIP customers through targeted SMS strategies. Boost customer loyalty and lifetime value today.

SMS marketing
Jul 25, 2024
9 SMS segments to set up yesterday

There are many ways to engage in targeted segmentation for your sms lists. Learn how groupings like VIP subscribers and high intent shoppers can drive conversions.

SMS marketing
Jun 25, 2024
SMS marketing speeds time to purchase

Discover how you can leverage SMS marketing to speed up time to purchase and build a strategy that increases revenue and brand loyalty.