Owned marketing
Owned marketing articles
Lifecycle marketing helps you tailor customer experiences at every stage of the marketing funnel, improving conversions and retention.
Have you ever gone online, visited your favorite site, added something you wanted to buy to your cart… then walked away without actually completing your purchase? Of course you have. And you’re not alone. You’ve joined the millions of people out there that contribute to the bane of ecommerce brands everywhere: the abandoned cart. As […]
Read about the CPG ecommerce best practices for email and SMS, and marketing benchmarks that help you grow.
It’s not about quick hacks, magic formulas, or a race to the lowest prices. Instead, health & beauty brands have more strategy up their sleeve.
Read the home furnishing and outdoor garden good industry marketing guide for brands to uplift your marketing strategy.
This full marketing funnel guide for sporting goods will show you how to make the most of the industry’s evident growth opportunity.
Learn about the state of email marketing and SMS trends and examples focused on fashion ecommerce benchmarks for the industry.
These 7 regulated businesses, or “taboo brands,” rely on owned media instead of third-party platforms to build their brands.
Story-led marketing helps brands resonate with customers, and few do practice their storytelling ability better than these 5 fast-growing ecommerce brands.