Ecommerce
The ecommerce industry is constantly in flux––from algorithm changes on third-party platforms to the latest and greatest marketing channel or tactic, not to mention supply chain woes and thin margins, there's a lot to cover! Dive in to our analysis of the ecommerce industry to help keep your finger on the pulse of the most important changes and updates so your business can stay focused on profitability rather than chasing trends.
Featured ecommerce articles
Klaviyo customers sent over 376M emails, texts, and push notifications during the peak BFCM hour in 2023. Join us as we share more learnings from BFCM.
We asked 3K+ consumers how they feel about the economy, their current spending habits, and where—and how—they plan to shop this holiday season.
Discover one founder’s journey scaling his alcoholic beverage business, and learn tips for establishing your brand in retail and ecommerce.
Ecommerce articles
Even though the BFCM season ended, there are still important precautions to take. Learn how to clean up your sender reputation at the beginning of December.
Klaviyo customers achieved record-breaking results during BFCM. Learn about these winning multi-channel marketing strategies that defined BFCM in 2024.
Leverage Facebook in order to reach a wider audience and build on your email marketing strategy. Learn how our steps and insights can assist your campaigns.
Understanding holiday shipping deadlines is a vital step in navigating the 2024 gifting season. See Klaviyo’s holiday shipping tips and plan ahead of the craze.
BFCM is finally here this month, so you’ll want to read our checklist to prepare. Learn how items like exclusive content and website pop-ups can help you.
Discover how the Shopify Flow x Klaviyo connector streamlines Shopify integrations by sending automated workflow data to Klaviyo for seamless tracking.
Discover key insights for the events & ticketing industry and learn how businesses may be leaving opportunities behind around email and SMS marketing.
Here are 4 health and wellness industry insights from Klaviyo’s 2024 wellness marketing report, providing crucial trends & approaches for wellness marketing.
Here are 4 key insights from Klaviyo’s 2024 restaurant marketing report, offering critical insights for restaurant owners and marketers.