Emily Riedy
Content marketing manager-Klaviyo
Emily Riedy
Emily Riedy is a content marketing manager at Klaviyo where she works to publish content to educate and inspire online businesses owners and email marketers. Owned marketing channels are a means to building a substantial customer base for the long-term, and the content Emily is most passionate about helps business operators create strong business foundations in owned marketing principles. Before Klaviyo, Emily worked at a paid ads agency helping businesses transform their approach to digital advertising. When she's not strategizing marketing content, she is running around the streets of Boston training for whatever race is next up on the docket. She lives in the South End with her 2 year-old basenji Fig and frequents (probably too regularly) the local Spanish tapas spot.
Posts by this author
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Emily Riedy
Apr 11, 2023
The Customer-First Marketing guide

Learn all about Customer First Marketing. Get to know your customers and design experience prototypes based on those conversations.

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Emily Riedy
43min read
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Emily Riedy
Jan 9, 2023
15 Labor Day email marketing examples

Use these 15 Labor Day email + SMS marketing examples and email message ideas to capture attention, build brand awareness, and boost sales.

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Emily Riedy
17min read
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Emily Riedy
Jan 8, 2023
15 bewitching Halloween email + SMS marketing ideas

Check out these 15 Halloween email ideas (plus examples) for marketing that’ll engage your audience in a frightfully successful way.

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Emily Riedy
16min read
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Emily Riedy
Jan 8, 2023
11 lessons to ace your back-to-school marketing

Learn how to score an A+ on your back to school email marketing campaigns from these 15 top-of-the class lessons.

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Emily Riedy
13min read
Emily Riedy
Jan 3, 2023
15 tips + examples for Father’s Day email campaigns

Brands are reimagining Father’s Day marketing. Check out these tips (plus examples) for Father’s Day email inspiration that’ll delight dads of all kinds this year.

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Emily Riedy
19min read
Emily Riedy
Jan 2, 2023
A Mother’s Day email campaign guide

Want to help your customers celebrate the special women in their lives? Check out these Mother’s Day email examples and tips for creative inspiration.

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Emily Riedy
23min read
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Emily Riedy
Oct 4, 2022
Rekindle fading customer relationships

Learn all about what a win-back email is and how you can set up automations that bring back your customers (with examples).

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Emily Riedy
17min read
Emily Riedy
Jul 28, 2022
The state of email and SMS for CPG

Read about the CPG ecommerce best practices for email and SMS, and marketing benchmarks that help you grow.

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Emily Riedy
30min read
Illustrating the advantages of aCustomer Data platform for ecommerce
Emily Riedy
Jun 23, 2022
Centralizing the modern enterprise ecosystem

Discover what a customer data platform (CDP) is and how you can use it to connect your entire tech stack and build cohesive customer experiences.

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Emily Riedy
12min read