Owned marketing
Featured owned marketing articles
Learn how to drive higher-quality user-generated content by bundling customer reviews with your marketing platform to streamline custom experiences and rewards.
Data-informed marketing is crucial for positive customer journeys. Grow your marketing lists by tailoring web and marketing experiences to your audiences actions.
Consolidating your tech stack is the first step toward creating personalized experiences based on all your customer data. Whether they are in-store or online.
Owned marketing articles
We spoke with Helen of Troy’s home and outdoor division leaders about their switch to Klaviyo for email, SMS, and now CDP—and why they’re glad they did it.
Discover top Klaviyo AI tools for email & SMS marketing. Boost campaigns with AI-driven subject lines, audience segmentation, predictive analytics, and more.
Optimize your email deliverability with sunset flows. Learn how to manage inactive subscribers and improve sender reputation using Klaviyo’s sunset flow strategies.
Learn how to grow your email list on Instagram. Form hyper-personalized segments and build deeper relationships effortlessly using Klaviyo’s integration with Gatsby.
Bounce-back emails can happen for multiple reasons. Learn why, plus how to find your bounce rate—and how Klaviyo can help.
Discover top 4th of July email & SMS examples from leading brands like The Honest Company and Quikflip. Get inspired for your Independence Day campaigns.
Klaviyo allows you to bridge in-store and digital experiences so that you can avoid data silos by tracking what’s happening all in one data platform.
Learn how to use customer data to convert across your entire marketing funnel by leveraging customer insights to make business impact.
Quickly respond to patterns in your data by leveraging Klaviyo’s integrations that syncs directly with your external apps.