Profitability

The best businesses in the world chase profitability, rather than notoriety. This empowers your business to own its own destiny, and reach a level of business freedom few others attain. Pacing toward profitability is a mindset, and it requires your entire team to understand the end goal and prioritize efforts that get everyone there the fastest.

Featured profitability articles

Profitability
Dec 7, 2023
9 reasons why customers churn & how to course-correct

Here are the most common customer churn reasons what how you can respond to improve your customer retention.

Profile photo of author Tiffany Regaudie
Profitability
Dec 7, 2023
5 churn reduction strategies to combat & prevent churn

Here are 5 churn reduction strategies that your marketing team can implement to both combat and prevent churn in the first place.

Profile photo of author Tracey Wallace
Profitability
Dec 7, 2023
Predicting churn risk with a CLV model

Learn how to use the Klaviyo customer lifetime value (CLV) prediction model to predict customer churn more accurately than with a standard academic model.

Profile photo of author Tiffany Regaudie

Profitability articles

Profitability
Dec 7, 2023
9 reasons why customers churn & how to course-correct

Here are the most common customer churn reasons what how you can respond to improve your customer retention.

Profile photo of author Tiffany Regaudie
Profitability
Dec 7, 2023
5 churn reduction strategies to combat & prevent churn

Here are 5 churn reduction strategies that your marketing team can implement to both combat and prevent churn in the first place.

Profile photo of author Tracey Wallace
Profitability
Dec 7, 2023
Predicting churn risk with a CLV model

Learn how to use the Klaviyo customer lifetime value (CLV) prediction model to predict customer churn more accurately than with a standard academic model.

Profile photo of author Tiffany Regaudie
Profitability
Apr 18, 2023
28 ecommerce email marketing tips from the experts

Drive ecommerce sales and customer loyalty with these expert-backed ecommerce email marketing tips on list growth, personalization, automation, and more.

Profile photo of author Jax Connelly
Jax Connelly
26min read
envelop on green background
Profitability
Feb 25, 2021
Interpreting email open rates post-14.5

Learn what are the benchmarks for average email open rates and what the trends in your email marketing open rates indicate about your strategy.

Profile photo of author Emily Riedy
Emily Riedy
12min read
person with one hand on a computer and the other on a calculator
Profitability
Jan 15, 2021
Calculating customer lifetime value (CLV)

Learn how to use a Customer Lifetime Value Calculator to evaluate your marketing strategy, segment your customers, and map out a plan to grow.

Profile photo of author Chris Newton
Chris Newton
10min read