Klaviyo news
Every platform update, feature enhancement, and innovation at Klaviyo is designed with one goal: empowering businesses to create stronger customer connections. Stay current with the latest developments in our platform’s evolution, from major releases that transform capabilities to thoughtful improvements that streamline daily workflows. Explore detailed insights into new features, integration updates, and platform enhancements that help businesses unlock more value from their customer data and deliver more impactful experiences.
Klaviyo news articles

Discover repeat purchase trends with Klaviyo’s new cohort analysis. Gain insights into customer behavior, optimize retention, and drive long-term revenue growth.

Learn how Klaviyo Data Platform merges data, intelligence, and activation into one seamless system, eliminating the need for constant syncing across separate tools.

Klaviyo’s Universal Content offers developers and tech partners a way to create, read, update, and delete universal content blocks programmatically.

Simplify marketing automation with Klaviyo’s WooCommerce integration. Create personalised email, SMS, and mobile push campaigns to drive revenue.

Discover our Q1 2025 releases: new features to redefine engagement, enhance personalization, and unlock revenue opportunities for marketers.

Together with our customers, we’ve tackled challenges, unlocked opportunities, and launched new features that made lives easier and businesses stronger.

Here are some Klaviyo Analytics features that can help close out the year and support 2025 Marketing Planning with your customer data.

Learn from top brands how combining your email and SMS marketing platforms can create powerful synergies to boost your marketing efforts.

Learn more about our highly requested Q4 product releases including updates to segment builder, enhanced email AI, and automated conversations.