Reid Sickels

Reid Sickels is the co-founder of Retention Harbor, a Klaviyo Platinum Partner agency working exclusively with DTC ecommerce brands on email and SMS. He leads retention strategy across a portfolio of household 7, 8, and 9 figure brands, owning the post-purchase and loyalty programs that turn a first order into a second. Reid writes about lifecycle architecture, segmentation, and the operational side of running retention at agency scale.