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Alicia Chang

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Alicia Chang
Alicia Chang is a product marketing manager at Klaviyo, focused on helping customers get the most out of their CDP and data. She aims to make it easy to understand and activate data, and drive impactful personalization at scale. Alicia is based in Boston, MA.

Posts by this author

Alicia Chang
Aug 6, 2024
Klaviyo's updated attribution model

Introducing updates to the Klaviyo attribution model, allowing for adjustments to touchpoints, look-back windows, and filters right in your dashboard.

Alicia Chang
Jul 1, 2024
Level up your post-purchase strategies

Klaviyo’s new product analysis report provides businesses with access to insights about repeat purchase timing and what products customers tend to buy together.