Skip to main content

Alicia Chang

open in a new tab Klaviyo
Alicia
Alicia Chang is a product marketing manager at Klaviyo, focused on helping customers get the most out of their CDP and data. She aims to make it easy to understand and activate data, and drive impactful personalization at scale. Alicia is based in Boston, MA.

Posts by this author

Alicia
30 Aug 2024
2024 Black Friday CDP Use Cases

15 ways to use Klaviyo CDP to create relevant, conversion-driving customer experiences that drive revenue for your Black Friday campaign.

Alicia
7 Aug 2024
Klaviyo's updated attribution model

Introducing updates to the Klaviyo attribution model, allowing for adjustments to touchpoints, look-back windows, and filters right in your dashboard.