Phil was formerly on the marketing team at Klaviyo. Prior to marketing, Phil spent a year on the growth team helping lead the charge to build a digital marketing platform for nonprofits and fundraising organizations.
Posts by this author
Phil Weltman
4 tips to win March Madness email marketingJan 7, 2023
College basketball’s “March Madness” offers plenty of opportunities for marketers. Check out these four email marketing tips for 2023.
Phil Weltman
10min read
Phil Weltman
Best practices for browse abandonment subject linesFeb 13, 2018
To help you increase your open rates, learn which browse abandonment email subject lines are the most common, and which subject lines don’t work.
Phil Weltman
8min read
Phil Weltman
Create a high-performing email CTADec 12, 2017
Creating a high-performing CTA is harder than you might think. Here are the 5 building blocks to creating a killer email CTA for your ecommerce store.
Phil Weltman
8min read
Phil Weltman
Calculating revenue per recipientJan 27, 2017
What is revenue per recipient for email marketing? How do you calculate it, and why is it important to email marketers? Find out.
Phil Weltman
5min read