Grace Lau

Grace is a research-focused writer and editor who specializes in producing content that highlights company thought leaders. She has led content at companies in a variety of industries from AI to fintech, and today, she provides content consulting services to leading SaaS businesses.

Posts by this author

Grace Lau

May 21, 2025

10 components of successful email marketing campaigns

Want to start a successful email marketing campaign? Discover 10 key components and ideas to help you launch a campaign that drives results.

Grace Lau

Sep 24, 2024

Home and Garden industry report

Discover the best practices and tips for effective email and SMS marketing in the home & garden industry. Boost engagement and grow your audience today.

Grace Lau

Aug 1, 2024

Speed up email writing with AI

Email campaigns are much less time-consuming with AI-generated emails. Learn our 6 methods for creating prompts, templates, and subject lines, faster.

Grace Lau

Aug 1, 2024

Use AI for SMS marketing

Using AI for SMS marketing is effective when done correctly. Learn some strategies to generate the copy you want and some examples that show how to do it.

Grace Lau

Jul 30, 2024

Pin to win: 12 tips for a winning Pinterest marketing strategy in 2025

Boost your brand with 12 proven Pinterest marketing strategies for 2025. Learn tips to optimize boards, drive traffic, and grow your audience.