Annie McGreevy
Senior editorial writer-Klaviyo
Annie McGreevy
Annie McGreevy is a senior editorial writer at Klaviyo, where she researches, interviews and writes about how businesses of all sizes can better leverage their owned marketing channels to succeed on their own terms in the current economic environment. Previously, she was a ghostwriter for thought leaders in the payments industry and taught writing to undergraduate students for more than a decade at The Ohio State University. Also a creative writer, her fiction and essays have appeared in Electric Literature, The Los Angeles Review of Books, Nouvella Books, and elsewhere. She lives in Ohio and loves the cold weather, hiking, and a good Zoom background.
Posts by this author
Annie McGreevy
May 11, 2023
How to market around a potential Tik-Tok ban.

Learn about the controversy surrounding Tik-Tok and how to adjust your marketing strategy to maximize revenue even if it gets banned.

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Annie McGreevy
10min read
Annie McGreevy
May 8, 2023
153 text message and SMS marketing statistics

Get over 150 SMS stats from a Klaviyo study to help you market better to mobile users over SMS.

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Annie McGreevy
11min read
Annie McGreevy
Mar 21, 2023
Wix x Klaviyo: ready to scale? We’re ready for you. 

Meta description: Learn how integrating Wix with Klaviyo helps ecommerce merchants maximize the impact of their owned marketing channels and their marketing strategy.

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Annie McGreevy
14min read
Annie McGreevy
Mar 15, 2023
Email marketing best practices

Check out how these brands use email marketing to drive revenue growth and get practical tips you can implement for your business.

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Annie McGreevy
24min read
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Annie McGreevy
Feb 23, 2023
11 anniversary email examples to delight & surprise

Learn what anniversary emails are, how they help build stronger customer relations, and discover various anniversary email examples from top ecommerce brands.

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Annie McGreevy
20min read
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Annie McGreevy
Feb 9, 2023
New research: how to time your marketing emails

Learn more about how to use technology to automate data-driven decisions about the best email send times for your unique audience.

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Annie McGreevy
22min read
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Annie McGreevy
Oct 21, 2022
Cyberattacks are on the rise

Learn what types of cyberattacks you need to watch out for, plus how to protect your team and Klaviyo account from suspicious activity.

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Annie McGreevy
14min read
Annie McGreevy
Oct 13, 2022
Customers retention strategies from the greats

Get a primer on the best retention marketing strategies from more than 15 thought leaders across ecommerce industries.

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Annie McGreevy
27min read
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Annie McGreevy
Sep 1, 2022
You need a new Magento 2 email marketing platform

Switch to upgrade your Magento email marketing platform extension to Klaviyo to scale your business faster and improve your email deliverability.

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Annie McGreevy
16min read