Annie McGreevy

Posts by this author

Get inspired by these 10 different email newsletter formats from different brands and steal some ideas to level up yours.

Here are 5 tactics to convince executive stakeholders to bring Klaviyo into your tech stack and resources to improve interest and Klaviyo adoption.

Everything ecommerce marketers need to know about Apple’s iOS 17 update, including link tracking protection.

A full guide to Google + Yahoo’s new sender requirements for better deliverability.

Learn about how to use Klaviyo’s custom profile properties to tag your emails and build cost-efficient email campaigns.

9 stages of an effective email marketing funnel, including brand examples and expert insight.

A guide to marketing using Square + Klaviyo, for omnichannel merchants.

A deep dive into email deliverability: what it is, what affects it, best practices and brand examples.

Learn about the controversy surrounding Tik-Tok and how to adjust your marketing strategy to maximize revenue even if it gets banned.