2017
by the
numbers
A data-filled review of an epic year
2017 was all about growth at Klaviyo – for our people, our customers, our products, and more. These are the numbers behind a record-breaking year!110
total Klaviyos and adding more every week
3,732
job applicants
It takes 64.8 resumes to make a Klaviyo!
3
babies born to Klaviyos
Welcome Enzo, Miles, and Paul!
433%
increase in sq. footage at our new Boston office
That’s 204.5 sq ft per Klaviyo (and shrinking fast).
hours spent in General Assembly classes
We’re passionate about leveling up on data science, design, and development.
900,000
targeted segments updating in real-time
Those segments power better, more relevant consumer experiences.
1.8 billion
emails sent in November 2017
Fueled by Sam LaGrassas subs & Nic Cage movies.
100 billion
behavioral data points logged
That’s a lot of browsing, clicking, and shopping!
10.77k
analytics events processed per second
646,200 per minute or 38,772,000 per hour, if you’re counting.
60.9x
ROI
That’s more than $60 in sales for every $1 spent on Klaviyo.
$1,005,000,000
Customer sales attributed directly to Klaviyo
That’s a lot of bacon... and Chubbies shorts!
$6,702.47
Spent by employees shopping on customer sites
At least that’s what we’ve admitted to (realistically, we believe it’s about 10x higher).
klavejo
klaveyo
klaveyo
klavia
klavicho
klavigo
klavii
klavijo
klaviko
klavillo
klavily
klavinyo
klavityo
klaviya
kladiyo
klafiyo
klakvyo
klavaiyo
klavako
clavayo
clavio
claviypo
clayviyo
hlaviyo
kalavio
kalavio
kalviyo
karviyo
khlaviyo
kilaviyo
klaavio
klabio
klabiyo
klaciyo
klyavio
kraviyo
laviyo
llaviyoo
klaviya
klaviyl
klavlo
klavoyo
klavyo
klayiveo
klayiyo
klayviko
klayvion
klayvo
kleveyo
klidiyo
klovio
282
misspellings of "Klaviyo" that drove traffic to the site
p.s. it’s pronounced
"Clay-Vee-Oh."
of collaboration
212,657
Slack messages sent
The only time w’d call ourselves dedicated Slackers.
14
This Week in Engineering (TWIE) podcasts
Regular team chats about all things engineering.
106
campaigns sent by Klaviyos to Klaviyos with (you guessed it) Klaviyo
43
Lunch and Learns
That’s... a whole lotta enchiladas!
960
stats shared at Friday company updates
Served with a side of GIFs and Bud Light.
$7,780
raised from Klaviyos for Massachusetts United for Puerto Rico
57
Red Sox tickets bought
2nd straight ALE championship, 9th division title!
81
Klaviyos who flew to NY to see the Patriots play the Bills
Patriots won 23-3!
887
Klaviyo t-shirts printed
We’re slaying – double snap!
31
Pets on our photo wall
Featuring fanged chinchillas and canine fashionistas.
256
marathon miles run
Disclaimer: 108.9 of those were run by Colleen.
49,950
Mini Reeses Peanut Butter Cups consumed
This is why we run...
12
on the Klaviyo soccer team
We’ve lost 2 championships, but 2018 is going to be our year!
11
Klaviyos in our golf tournament
Enthusiastic golf claps.
We aim high.
Work hard.
And make an impact.
Sound like your jam? Then come join us in 2018!
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