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Artificial intelligence

Artificial intelligence is transforming how brands connect with customers, analyze behavior, and deliver personalized experiences at scale. Beyond the hype, AI has become an essential tool for marketers seeking to enhance creativity, streamline operations, and predict consumer needs with unprecedented accuracy. Explore how forward-thinking brands are practically implementing AI to optimize campaigns, automate routine tasks, and create more meaningful customer interactions while navigating the balance between innovation and authenticity.

Will AI replace customer service jobs?
AI won't replace customer service jobs so much as rewrite them. See the 2026 data on what to automate, where humans win loyalty, and the new roles to staff.
The best multilingual AI customer service tools
The best multilingual AI customer service tools carry full customer context into many languages and channels. Here's what to look for, and where most fall short.
How to prepare your team for agent-assisted support
As AI takes over routine tickets, your team needs new skills. See how AI customer service training prepares agents to supervise, escalate, and improve it.
How to improve customer service resolution rate with AI
See how AI agents that act on customer data can raise customer service resolution rate and turn support into a revenue channel.
How to use Klaviyo AI this BFCM
Streamline your holiday season with time-saving AI features that generate flows and segments, optimize forms, and get campaigns to the right person at the right time.
Adapt your strategy for agentic commerce
This is the summary of a webinar hosted by severalmarketing thought leaders.
10 AI prompts for email marketing teams
Discover 10 AI prompts email marketing teams use to optimize flows, segmentation, campaigns, and retention, faster and with better results.
10 prompt engineering best practices
Stop fixing AI outputs. These 10 prompt engineering best practices from agency marketers show what to write and what to never include to get copy worth sending.
AI reads your emails before your customers do
Gmail, Apple Intelligence, and AI filters are reshaping email marketing. Learn how to optimize your emails for AI-driven inboxes and better engagement.