
Senior SEO Analyst
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Stephen Whitehead
Urgency email subject line examplesFeb 1, 2017
The problem that is forefront in every email marketers mind is how how do you overcome passivity to create emails that get opened and clicked? It all comes down to two words : scarcity and urgency. Scarcity is based on a straightforward premise: humans are innately greedy. We covet what we can’t have. And leveraging urgency is really nothing […]
Stephen Whitehead
9min read