Kady Srinivasan is the former SVP of marketing at Klaviyo and comes off of the heels of running ecommerce marketing for Owlet, a direct-to-consumer smart baby monitor company, which she helped to grow from 50 million dollars to over 100 million dollars during the pandemic. Prior to that, she ran marketing for Dropbox and Electronic Arts.
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Kady SrinivasanYou won’t miss third-party data
Sep 7, 2021
Klaviyo CMO, Kady Srinivasan offers advice for third-party data: it is dead. Digital experiences should be personalized to scale with Customer-First Data™.