Benj Burke
Benj Burke is a senior content strategist at Klaviyo, where he brings content programs to life (and occasionally picks up the pen himself). With over 20+ years of content experience at ad agencies, consultancies, and in-house at multiple ecommerce platforms, he brings a wealth of knowledge in how to create content-first experiences that make people stop and pay attention. Benj lives in Montana and can usually be found trying to teach his kids how to ski, fish, camp, and find other ways to get dirty outside.
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Benj Burke
The ultimate last-minute BFCM checklistJul 30, 2025
Get ready for Black Friday and Cyber Monday now with our BFCM checklist. Learn from 23 expert tips and create your own Black Friday checklist to boost sales and win the holiday!