Lizzie Davey
Lizzie Davey is a freelance content writer and strategist from Brighton who specializes in in-depth, research-driven articles and content assets for industry-leading SaaS brands. She has over a decade of experience in SEO, thought leadership, email, and content strategy.
Posts by this author

Lizzie Davey
Demographic segmentation explained + 7 examplesMar 12, 2025
How to group people based on their personal context to build better relationships and deliver campaigns that resonate.

Lizzie Davey
Guide to ecommerce analytics & performance optimizationFeb 13, 2025
Measuring performance is step one—discover how ecommerce analytics can help you capture more data and shorten time to impact.