Lizzie Davey

Lizzie Davey is a freelance content writer and strategist from Brighton who specialises in in-depth, research-driven articles and content assets for industry-leading SaaS brands. She has over a decade of experience in SEO, thought leadership, email, and content strategy.

Posts by this author

Lizzie Davey

16 Jun 2026

Ecommerce search optimisation: 9 SEO strategies | Klaviyo UK

Ecommerce websites face specific challenges for winning search rankings and traffic. Dive deeper with these top SEO tips you can put into action right now

Lizzie Davey

16 Jun 2026

Ultimate Ecommerce CDP Guide: Unlock the value of customer data

Learn about the value of a customer data platform (CDP) for your ecommerce business - to harness customer data, enhance personalisation, and drive revenue growth.

Lizzie Davey

16 Jun 2026

WhatsApp lead gen: Click-to-WhatsApp ads & auto-replies

WhatsApp lead generation that converts: use Click-to-WhatsApp ads to turn paid social into high-intent conversations and lower acquisition costs.

Lizzie Davey

16 Jun 2026

WhatsApp marketing software: what to look for

Discover the to look for in WhatsApp marketing software, from consent management, automated bulk messaging, segmentation, analytics and customer service.

Lizzie Davey

15 Jun 2026

How ecommerce brands can avoid these common AI pitfalls

Discover the common AI pitfalls for ecommerce businesses and customer relationships—and how to fix them.

Lizzie Davey

24 Feb 2026

Email marketing benchmarks 2026

How does your email marketing performance compare? Get the average email open rate, click rate, and conversion rates for your industry.

Lizzie Davey

16 Feb 2026

Why choose Klaviyo for WhatsApp marketing?

Learn why brands are moving WhatsApp into Klaviyo to unlock higher engagement, smarter targeting, and true omnichannel customer conversations.

Lizzie Davey

14 Nov 2025

9 Boxing Day marketing ideas

Get inspired with these 9 Boxing Day marketing ideas and email examples from real brands. Learn how to segment audiences, personalise campaigns, and drive post-Christmas sales with Klaviyo.

Lizzie Davey

24 Oct 2025

WhatsApp marketing best practices

Learn 8 best practices for creating effective WhatsApp marketing campaigns. Engage customers, boost sales, and drive results.