See the big picture
Find out how your email, SMS automations, and business metrics stack up against your peer group.
Set the right goals
Identify realistic targets and prioritize areas that leave the most room for improvement.
Stay up to date
Benchmarks update every month, so you can track performance against the latest data.
Clear priorities. No calculator necessary.
Don’t waste time revamping the wrong parts of your customer experience. Your benchmarks overview reveals your best- and worst-performing metrics, so you can identify which tests and updates are really worth the effort. When it’s time to get more details, break out specific campaigns, automations, and business data with individual reports.
The only platform with personalized benchmarks built in
The Klaviyo email software makes it all about you—by creating your benchmarks based on your industry, monthly revenue, campaign frequency, growth, and average item value. And it’s all driven by Customer Intelligence, using anonymous data from 100 brands like yours. So you know the numbers you’re seeing are actually relevant.