All blog posts

All blog posts
Top 5 customer segmentation examples & benefits5 Aug 2026
Learn about customer segmentation examples that can boost your marketing strategy, improve engagement, and drive revenue.

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How to design emails and build templates5 Aug 2026
Great email design engages customers and improves conversion at all stages of the buyer journey. Get email design tips and best practices to create emails that convert.

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How to reduce your email unsubscribe rate 3 Aug 2026
Your email unsubscribe rate might seem like a minor metric, but it’s a key piece of your marketing strategy. Learn how to keep it low.

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7 best email marketing platforms for 20261 Aug 2026
Discover the best email marketing platform for ecommerce in 2026. Compare top tools for data, automation, personalisation, and deliverability.

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The 10 best email marketing automations for ecommerce23 Jul 2026
Discover and try these top 10 ecommerce email marketing automations - boost revenue, enhance CX, and personalise at scale - with examples

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13 of the best customer loyalty software platforms21 Jul 2026
Compare the best customer loyalty software for B2C brands in the UK in 2026. Explore loyalty platforms that boost retention, lifetime value, and repeat purchases.

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4 new integrations for smarter marketing21 Jul 2026
See how Klaviyo integrations from Figma, Yotpo, Contentsquare, and Fairing feed live signals into your segments and flows to trigger smarter email and SMS.

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Tracking pixels in email13 Jul 2026
France and Italy now require consent before using tracking pixels in email for most marketing. See what changed, what Klaviyo has built, and what to do now.

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AI customer service chatbot6 Jul 2026
Scripted chatbots deflect questions. AI customer service agents that read real customer data resolve them. Find out what separates the two and how to close the gap.