All blog posts

All blog posts
How to conduct an audit of your SMS program7 Feb 2025
SMS marketing programs can be a crucial part of cultivating customer relationships. Learn how you can assess the health and effectiveness of those efforts.

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B2C marketing trends31 Jan 2025
Discover 7 transformative trends to grow, save, and thrive in a rapidly changing digital landscape.

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Use sunset flows for better email deliverability23 Jan 2025
Sunset flows are email automations that support deliverability and sender reputation - discover examples to create right now with Klaviyo.

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Klaviyo SMS now in Belgium8 Jan 2025
Klaviyo expands the global reach of it's unified SMS marketing platform to 19 countries – recently adding Belgium, Italy and Portugal

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The 10 best email marketing automations for ecommerce8 Jan 2025
Discover and try these top 10 ecommerce email marketing automations - boost revenue, enhance CX, and personalise at scale - with examples

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Why DMARC is so important27 Dec 2024
What are DMARC, SPF and DKIM? Learn why DMARC is now essential for landing marketing emails in the inbox.

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Behavioural segmentation: types & examples19 Dec 2024
See how customer behavioural segmentation can enhance your digital marketing efforts. Learn through types and examples how to increase revenue and conversions.

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The strategies that defined BFCM 20244 Dec 2024
Klaviyo customers achieved record-breaking results during BFCM. Learn about these winning multi-channel marketing strategies that defined BFCM in 2024.

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Demographic Segmentation explained + 7 examples15 Nov 2024
Learn how to segment marketing across demographics with examples and strategies.