All blog posts

Learn more about our highly requested Q4 product releases including updates to segment builder, enhanced email AI, and automated conversations.

Learn what a transactional email is, types of transactional emails, and how they differ from a traditional marketing email. Build brand loyalty today.

Discover the latest tools, concepts and techniques for creating a scalable customer lifecycle strategy with dynamic customer segmentation.

Discover the benefits of a Discount Pricing Marketing Strategy powered by automations : activate, reengage and convert customers throughout the lifecycle

Jobs to be Done is a great way to help connect with customers throughout their journey. Learn the key components of the theory and steps to implement it.

Learn about consumer spending trends ahead of Black Friday and 3 marketing strategies you can use for consumers who want to start Black Friday shopping early.

Halloween is great for connecting with customers through email and text message marketing. Browse examples from companies like Tropic Skincare and Minor Figures for ideas.

Guide to understanding the values of Customer Data Platforms (CDP) for your ecommerce business.