All blog posts

All blog posts
The strategies that defined BFCM 20244 Dec 2024
Klaviyo customers achieved record-breaking results during BFCM. Learn about these winning multi-channel marketing strategies that defined BFCM in 2024.

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100+ European SMS marketing stats20 Nov 2024
Inform your SMS marketing strategy. Learn how over 5,000 consumers want to interact with text messages from your business

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Demographic Segmentation explained + 7 examples15 Nov 2024
Learn how to segment marketing across demographics with examples and strategies.

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Turn window shoppers into buyers8 Nov 2024
Browse abandonment emails can rekindle the flames of your audience’s initial interest in your brand. Learn how with these tips and examples.

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What's new in Klaviyo Q4 202431 Oct 2024
Learn more about our highly requested Q4 product releases including updates to segment builder, enhanced email AI, and automated conversations.

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Transactional emails matter: examples + deliverability tips23 Oct 2024
Learn what a transactional email is, types of transactional emails, and how they differ from a traditional marketing email. Build brand loyalty today.

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Strategies for advanced customer journeys22 Oct 2024
Discover the latest tools, concepts and techniques for creating a scalable customer lifecycle strategy with dynamic customer segmentation.

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Klaviyo now in 5 additional languages: Use a platform that speaks the same language as you16 Oct 2024

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The ultimate guide to discount pricing strategies that win and retain customers9 Oct 2024
Discover the benefits of a Discount Pricing Marketing Strategy powered by automations : activate, reengage and convert customers throughout the lifecycle