All blog posts

Agentic shopping explains how brands put AI agents and tools to work across discovery, service and conversion in AI-driven commerce.

Customer service metrics in 2026 aren’t just about service. They can also generate revenue. Learn more about the seven metrics you should be tracking this year.

Learn how unifying customer service and marketing data improves personalisation, efficiency, and revenue—and why a shared CRM foundation matters.

Discover how Klaviyo Customer Hub streamlines retention marketing, unifies customer data, and boosts loyalty for brands and agencies. Learn key strategies now.

Bring your Klaviyo data into Claude to analyse performance, uncover insights, and take action without exporting data or rebuilding dashboards

Personalised send time uses AI for send time optimisation, delivering messages when each shopper is most likely to engage, click, and convert.

The email marketing metrics you need to track and top tips for improving each, to deliver consistent and demonstrable improvements for your business

Discover the impact of AI on marketing and how brands can adapt with conversational content, personalisation, and AI-powered customer experiences.

Discover the impact of AI on customer service and how LLMs like ChatGPT are raising expectations for speed, empathy, and personalisation in B2C support.